Mission alarms are open, small, and moving fast. 25 apps, 17 of them launched in the last 18 months, and those 17 hold 71% of the niche's review pace. Alarmy has owned the top since 2016 with 242,097 ratings. Three apps that launched between February and May 2026 already sit in the bands: Wayk at $50–250k, PushClock at $20–50k, SnoozeOff at $10–20k. The researched floor is $130k a month across four apps. The one star reviews of eight of twelve leaders say the alarm did not go off, went off twice, or would not stop.
Appaloma readings · Alarms with a mission menu · 2026-08-30
- OpeningOpenOpen when a quarter or more of the niche launched in the last 18 months
- Demand96Revealed by rating velocity across the niche, 0–100
- Crowding43How much of the niche the top apps already hold, 0–100
- Apps2510 researched over $20k a month
- New17launched in the last 18 months, holding 70% of the niche's review pace
- Floor$500k+a month, adding the band floors of 25 researched apps
What the niche is
An alarm that will not stop until you do something. Solve a math problem, shake the phone, photograph the bathroom sink, walk 30 steps, do 15 push-ups with the camera counting. Snooze is the enemy and the mission is the product.
The niche sits under Alarms, timers and flashlights, inside Alarm clocks. 25 apps from 25 developers. No sub-niches yet: the field is too new to have split.
Who leads
| App | Since | Ratings | Stars | Prices | Band | |
|---|---|---|---|---|---|---|
| 1 | Oct 2016 | 242,097 | 4.8 | $4.99–$69.99 | $50–250k | |
| 2 | Feb 2026 | 18,252 | 4.8 | $9.99–$59.99 | $50–250k | |
| 3 | Sep 2025 | 1,190 | 4.7 | $6.49–$59.99 | $50–250k | |
| 4 | Mar 2026 | 560 | 4.7 | $9.99–$29.99 | $50–250k | |
| 5 | Mar 2026 | 172 | 4.7 | $3.99–$39.99 | $50–250k | |
| 6 | Mar 2024 | 82 | 4.5 | $3.99–$39.99 | $50–250k | |
| 7 | Apr 2026 | 71 | 4.5 | $9.99–$29.99 | $50–250k | |
| 8 | Mar 2026 | 5,590 | 4.7 | $6.99–$79.99 | $20–50k | |
| 9 | Jul 2011 | 3,422 | 4.5 | $2.99–$29.99 | $20–50k | |
| 10 | Feb 2026 | 397 | 4.6 | $9.99–$99.99 | $20–50k |
Band: our researched estimate of peak monthly revenue, published only for apps we have researched one by one. Every app in the catalog sits above the $5k a month floor.
One incumbent and a 2026 wave.
Alarmy launched in October 2016, holds 242,097 ratings, and still adds 2,049 a month. Its store listing claims 75 million users and the number one spot in 90 countries. It sits in the $50–250k band. Its free tier runs ads and its reviews say so.
Wayk launched in February 2026 and reached 18,252 ratings in six months, adding 2,754 a month, faster than Alarmy. It sits in the $50–250k band.
PushClock launched in March 2026: 5,590 ratings in five months, $20–50k band, and a review pace at 5x its earlier rate. Its mission is push-ups, squats and jumping jacks counted by the camera, 25 ways to wake up.
SnoozeOff launched in May 2026 and reached the $10–20k band in three months on 1,991 ratings. It sells one thing: a week for $9.99.
Below them, the 2025 and 2026 entrants with fewer than 1,200 ratings each: Awake, which Apple featured four times in its iOS 26 editorial, Nooze, WonUp, Noozr. And two apps from 2011 and 2018 that added missions later and collect five to 19 ratings a month.
How they make money
Four price shapes across twelve leaders.
A week at $4.49 to $9.99. SnoozeOff sells only the week. SuperAlarm and Alarmer sell it beside a year.
A month at $7.99 to $12.99.
A year at $19.99 to $39.99. SuperAlarm at $19.99 or $39.99, Alarmer at $33.99, WonUp at $34.99 to $39.99.
Lifetime at $34.99 to $59.99. Noozr adds a $99.99 "skip" purchase, a paid way past the mission.
Alarmy and Wayk publish no price sheet in the store data. Alarmy's reviews describe a year near $70 after a trial and ads on the free tier, one of them on the button that turns the alarm off.
The angles that get installs
- alarm you cannot snooze21 apps
Leave the room to kill the alarm runs in eight apps. Solve it or stay asleep in five. Eleven of twelve leaders name a mission in the listing: push-ups, a photo of the sky, the bed made, a math problem. The 2026 wave added a body: PushClock's camera counts reps, Nooze asks you to make the bed, WonUp calls waking up your first victory.
What the one star reviews keep saying
“after the free trial was over, instead of charging me monthly, they charged me a years worth of the most expensive option. I did NOT choose this. 70 dollars wasted right before I'm moving out and need the money. don't do”Alarmy - Loud alarm clock, 2026-08-02
“free trial” recurs in 6 of the top 12 apps“I had an alarm go off but it’s been glitching and it’ll go off again as I’m answering the problems. Since I go to the new alarm the other alarm is going off because the time ran out and now it wants me to juggle both ala”Alarmy - Loud alarm clock, 2026-08-13
“going off” recurs in 6 of the top 12 apps“I was doing the item wake up thing and I kept showing it the item and it didn’t work so it wouldn’t shut up unless I deleted it which I did it’s garbage”Alarmy - Loud alarm clock, 2026-07-23
“didn't work” recurs in 6 of the top 12 apps“For an app that wants money and shows ads this is sub par. I don’t understand how iPhones have so much trouble with alarms, the free version doesn’t work so I have to get an app to replace the broken free alarm app on iP”Alarmy - Loud alarm clock, 2026-07-18
“doesn't work” recurs in 5 of the top 12 apps“Do you like waking up and immediately seeing ads? If so, this app is for you! Banner ads, premium subscription ads, you even get an ad to turn off your alarm. This is not a unique app, there’s nothing special about it. H”Alarmy - Loud alarm clock, 2026-08-04
“turn off” recurs in 5 of the top 12 apps“Don’t get it it doesn’t work I set me alarm for 5:00 like it said and did everything it said and it didn’t work”Wayk: Alarm Clock to Wake Up, 2026-08-04
“set alarm” recurs in 5 of the top 12 apps“I almost never write reviews but this one deserves it. Accidentally closed out so I’m writing this all over again. There are 2 main issues. First is that alarmy runs nonstop in the background. It used 42%, 21%, 35%, 27%,”Alarmy - Loud alarm clock, 2026-07-25
“don't know” recurs in 5 of the top 12 apps
Phrases that recur in one and two star reviews across 8 of the niche's top 12 apps.
Across eleven leaders with pooled reviews, three complaints.
The alarm failed. Did not ring with the phone locked, rang at the wrong time, rang twice and stacked two missions. Eight of twelve leaders. For an alarm, one miss is the last review the user writes.
The mission would not complete. The photo mission does not recognize the sink, the object scan never matches, and the alarm keeps blaring for twenty minutes until the user deletes the app. Six of twelve.
The paywall ambushed me. Trial converted to a year at the most expensive tier. No alarm until paid, with no warning. One Alarmy reviewer subscribed half asleep while trying to dismiss. Seven of twelve carry the trial complaint and five carry the pay-to-ring one.
What works, from the five star side
Best alarm in eight apps. Heavy sleeper in six. Helps wake in six. The five star reviewer tried Apple's alarm and a physical one and neither worked. They are not buying missions. They are buying the morning they got up on time, and one Alarmy reviewer thanks it for the free missions by name.
New in the last 18 months
- Wayk: Alarm Clock to Wake UpFeb 2026 · 18,252 ratings · $50–250k
- PushClock - Loud Alarm ClockMar 2026 · 5,590 ratings · $20–50k
- SnoozeOff: Loud Alarm ClockMay 2026 · 1,991 ratings · $10–20k
- Awake: Smart Alarm ClockSep 2025 · 1,190 ratings · $50–250k
- Nooze: Stop SnoozingMar 2026 · 560 ratings · $50–250k
- WonUp: Alarm Clock & MissionsApr 2026 · 529 ratings · $10–20k
- Noozr - wake up earlyFeb 2026 · 397 ratings · $20–50k
- WakeNow: Loud Alarm ClockJan 2026 · 358 ratings · $5–10k
Twelve entrants with over 160 ratings, eleven of them launched in 2026. Three reached a band within five months. Rising needs three apps with dated reviews and this niche has two, but Wayk at 0.8x and PushClock at 5x say the same thing: the wave is still landing.
What to copy and what to avoid
From the price sheets and the pooled reviews above.
Copy: the mission in the listing. Eleven of twelve leaders name one, and the two 2026 launches that reached a band fastest, PushClock and SnoozeOff, sell one mission and one price.
Copy: a week beside a year. SnoozeOff sells only a $9.99 week and reached the $10–20k band in three months. SuperAlarm, Alarmer, and WonUp sell a year at $19.99 to $39.99.
Avoid: an alarm that stays silent until paid. Five of twelve leaders draw that complaint.
Avoid: a trial that converts to the top tier. Seven of twelve leaders carry the trial complaint, and Alarmy's reviewers describe a year charged at the most expensive option.
Our read: the alarm that failed is the complaint in eight of twelve leaders and the mission that would not complete in six. Both are the product not doing the one thing it sells. Three of twelve leaders sell ad removal as a purchase, and Alarmy's reviews put an ad on the button that turns the alarm off.
FAQ
Is the mission alarm app market saturated?
No. 25 apps, 17 launched in the last 18 months holding 71% of the niche's review pace, and three 2026 launches already in the revenue bands. Appaloma reads the niche as Open.
Which alarm clock apps make the most money?
Alarmy, the 2016 incumbent, and Wayk, launched February 2026, both sit in the $50–250k a month band as of August 2026. PushClock sits in $20–50k and SnoozeOff in $10–20k, both launched in 2026.
What do people complain about in mission alarm apps?
The alarm did not ring, rang at the wrong time, or rang twice, in eight of twelve leaders. A mission that would not complete, in six. A trial that converted to a year at the top tier, in seven.
How do mission alarm apps make money?
A week at $4.49 to $9.99, a month at $7.99 to $12.99, a year at $19.99 to $39.99, or lifetime at $34.99 to $59.99. The incumbent runs ads on its free tier.
What should a new alarm app do differently?
Name the mission in the listing, as eleven of twelve leaders do. Sell a week beside a year: SnoozeOff reached the $10–20k band in three months on a $9.99 week alone, and the years in the niche run $19.99 to $39.99. Ring without payment; five of twelve leaders draw the complaint that the alarm stayed silent until paid. Convert trials to the tier the user chose; seven of twelve carry the trial complaint.